Sustainable financial management and corporate social responsibility: strategies for balancing profitability and ethical business practices

Main Article Content

Dr. Manoj P. K
Raja Ghosh
Dr Surekha Nayak
Dr Smitha S
Pinkesh Kumar
Dr. Sandeep Kumar Singh

Abstract

The study formulates a conceptual model that harmonises ethical responsibility and financial management into one model of sustainable corporate governance. This research seeks to account for how profitability, ethics, and governance mutually interact to produce long-term fiscal stability and organisational legitimacy. A conceptual and theoretical research study design was employed by relying on the well-established theory of stakeholder, legitimacy, and agency theories. The study integrates both literature available and data simulations to construct and experiment the Sustainable Financial-Responsibility Integration Framework. Postulations of analytical modelling and theoretical blending were used to show how the participation of ethical investment and transparent governance would result into financial performance. The research results depict that the increase in profitability increases gradually as the ethical compliance and responsible investment improve. The major causal factors of long-term organisational success were stakeholder accountability, ethical governance and financial sustainability. The model of moral responsibility proved that financial performance is strengthened, rather than restrained, by moral responsibility which was validated by the virtual relationships. The model puts in place a strategic path in the organisations to incorporate ethical values in financial decision making. It concentrates on transparent reporting, investing in ethical manner and integrity in governing as a way of achieving long term profitability and confidence of the stakeholders. The study comes to the conclusion that sustainability profitability is achieved when financial objectives align themselves to ethical governance. Moral responsibility in the financial sector makes organisations more resilient, legitimate, and generate long-term value and positively influence the society and the welfare of stakeholders.

Article Details

Section

Articles

Author Biographies

Dr. Manoj P. K

Professor and Head, Department of Applied Economics, Cochin University of Science and Technology (CUSAT), Kochi, Kerala - 682 022, Orcid Id: 0000-0002-5710-1086, Email Id: manoj_p_k2004@yahoo.co.in

Raja Ghosh

Research Scholar, ICFAI University Jharkhand, Ranchi, Email Id: raja.g20@iujharkhand.edu.in

Dr Surekha Nayak

Associate Professor, Christ University, Email Id: susanjnayak@gmail.com, Orcid Id: https://orcid.org/0000-0002-5333-3752

Dr Smitha S

Assistant Professor, Christ University, Email Id: smthsimi@gmail.com

Pinkesh Kumar

Research Scholar, Dept. of lifelong learning and extension, Chhatarpati Shahu ji Maharaj University, Kanpur, UP, India, Email Id: pinkesh.kumar@gail.co.in

Dr. Sandeep Kumar Singh

Dean, Faculty of Advanced Studies of Social Science, Chhatrapati Shahu Ji Maharaj University, Kanpur (U.P.), India, Email Id: drsandeepsmsw@gmail.com

How to Cite

Sustainable financial management and corporate social responsibility: strategies for balancing profitability and ethical business practices. (2025). The Journal of Theoretical Accounting Research, 21(2), 230-237. https://doi.org/10.53555/jtar.v21i2.49

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